Why are my watches prices much lower than MSRP?
Keep in mind that many (not all) watches we sell are sourced through different distribution channels than your standard watch brands, and therefore have a different model by which they are priced. But here, in a nutsell, is my response to those that may have this concern about the disparity between MSRP and actual sales price:
Many of the watches we sell are shown with an MSRP intended to provide a general index of the item's value. The MSRP is set by the manufacturer...not us. Their objective in assigning these prices is to provide an approximate guide based on comparable timepieces from other companies within the existing market. The comparison includes the movement functions, case, crystal, materials and strap/bracelet before the MSRP is determined.
How do these timepieces seem to sell for so low, then? The manufacturer's various brand websites and visibility on auction sites are their primary sources of marketing. They do not have the extra advertising costs that many other watch companies need to consider within the price of the watch. Instead, they simply offer wonderfully crafted watches at reasonable prices for the consumer. We pass these incredible values on to you.
If you have any questions, feel free to contact us!
Kronological Watchs & Gifts